Release v1.68.0
Pixel Manager Pro for WooCommerce v1.68.0
Latest versionWhat's new in v1.68.0
Pixel Manager Pro for WooCommerce v1.68.0 was released on . Transmit visitor tracking information, events, and conversions to Google Analytics, Google Ads, Facebook Ads, Microsoft Ads, and more with Pixel Manager Pro for WooCommerce. See the full changelog below and compare with the complete version history.
Release details
Released
7.1 MB
File available
Changelog
Other
- Release date - 14.09.2026*
Added
- The TikTok, Microsoft Ads, Pinterest, Snapchat, Reddit and OpenAI browser pixels are now part of the free plugin, together with Microsoft Ads Consent Mode. The Conversions API and Events API connections, Advanced Matching, Enhanced Match and Enhanced Conversions for these platforms stay in the Pro version
- The new `pmw_order_shipping_profit` filter adds the shipping economics of an order to the profit margin. The calculation leaves shipping out on both sides, because WooCommerce records what the customer was charged but never what the carrier charged the shop, so shops had to rebuild the whole margin to account for it
- With the Marketing value logic set to Profit margin, an alert now names how many recent orders contain a product the plugin knows no cost for, and the new `Profit_Margin::order_has_complete_cogs()` helper answers that for a single order. Such products count with a cost of zero, so their whole revenue is reported as profit
- `pmw.trackCustomGoogleAdsConversion()` sends a conversion to a conversion action of your own, applying the same marketing consent gate and the same wait for the Google tag as the plugin's own Google Ads conversions. A hand-written `gtag()` call sent nothing at all on shops that defer or delay JavaScript
- The Abilities API now offers every setting the admin interface offers. Ten were missing, among them the lifetime value calculation, the logger and the server-side tracking toggles, so an AI agent was blind to a part of the plugin a shop owner could see
Improved
- X (Twitter) now counts as a popular pixel on the Tracking Pixels tab, so it shows under the Popular filter and in the popular group of the pixel list
- An opportunity card for a Pro feature now says so on installs that cannot use it and carries the upgrade button, and the Payment Gateway Tracking Accuracy alert names server-side tracking and Automatic Conversion Recovery as the fix for the untracked orders it lists. Both only linked to the documentation before
- The Consent Management Platforms card no longer reads "None detected on this site" when it finds no cookie banner plugin. It now says that only platforms installed as a WordPress plugin can be listed there, that a platform loaded as a script works on the shop all the same, and how to confirm that in the browser console
- With "Always send server-side events" enabled, the Payment Gateway Tracking Accuracy report stops offering that setting as the fix for orders excluded because the visitor denied all consent categories. It now says those conversions were still sent server-side and only stay out of the report because the report measures the browser, and the order records that too
- When the accuracy trend compares two periods, it now names how much of the change comes from orders that left the report because the visitor denied all consent categories, and what the change is with those orders counted as untracked in both periods. A shift in that population moves the average accuracy on its own, without a single additional purchase being measured
- A script that takes over the plugin's `pmw` object now reports itself through the new `pmw:warning:global-replaced` event and a running count on `pmw.globalGuard`, not only as a console warning. The shop that reported this could confirm that the errors had stopped but not how often the race still happened, because its analytics tool records errors and not warnings
- The extra order data output on order pages is no longer marked as a Pro setting. The plugin allowed it on the free version everywhere except the settings interface, which locked the toggle
- The Pinterest events now carry the product brand and category, on the browser pixel and on the Conversions API. Pinterest lists both among the parameters it wants on a checkout and reads their absence as a coverage gap, which holds its automated bidding back
- The direct integrations for Borlabs Cookie and Real Cookie Banner have been removed. Direct support for both was deprecated in 1.41.1, and both still reach the plugin through Google Consent Mode update calls, which the plugin reads like any other consent signal
- The HTTP request logging setting is no longer marked as a Pro setting. It sits in the otherwise free logger group, and the plugin allowed it on the free version everywhere except the settings interface
Fixed
- Under WooCommerce's built-in Cost of Goods Sold, a variation that inherits or adds to its parent's cost is priced with that cost at last. The plugin read a meta field that only exists on order line items, so those variations counted with a cost of zero and their whole revenue was reported as profit
- Pricing an order no longer writes a WooCommerce "doing it wrong" notice into the log for every line item on shops with the built-in Cost of Goods Sold enabled. The cost was read with the generic meta accessor, which WooCommerce answers from the same getter anyway and warns about on the way
- The lifetime value calculation on orders now asks f
Compatibility
- Requires WordPress
- 6.2
- Tested up to
- 7.1
- Requires PHP
- 7.3
- Requires WooCommerce
- 3.7
- WooCommerce tested
- 11.1.0
Verified safe
Pixel Manager Pro for WooCommerce v1.68.0 scanned clean with no security threats detected.
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