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Pixel Manager Pro For WooCommerce v1.64.0

Developer: WooCategory: WordPress PluginsTrusted with 80 downloadsLite2 favoritesLatest v1.64.0Updated 1mo ago

Transmit visitor tracking information, events, and conversions to Google Analytics, Google Ads, Facebook Ads, Microsoft Ads, and more with Pixel Manager Pro for WooCommerce.

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Install + auto-update on your sitesIncluded in 12-month and Geek Lifetime plans (plus legacy 6-month) - install from wp-admin, up to 25 connected sites.

Requires Freemius Activator v2.13.0.1 to function. Install it first.

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Transmit visitor tracking information, events, and conversions to Google Analytics, Google Ads, Facebook Ads, Microsoft Ads, and more with Pixel Manager Pro for WooCommerce.

Improve Pixel Tracking Management

This plugin tracks WooCommerce shop visitors and collects valuable data for conversion optimization, dynamic remarketing, and reporting.

The Pixel Manager Pro is the most complete and flexible solution for implementing pixels of various providers, like Google Analytics (Universal and GA4), Google Ads (formerly Google AdWords) Pixel, Meta Pixel (Facebook Pixel), Microsoft Pixel, TikTok Pixel, and many more.

The Pixel Managers advanced architecture has numerous advantages over other solutions:

  • Data privacy features allow you to achieve the highest level of GDPR (and other privacy) compliance.
  • It is very easy to use and easy to understand.
  • Filters allow you to modify the output very flexibly and customize it perfectly to your needs.
  • Standardized output to all pixels allows a much better apples-to-apples comparison between different providers.
  • Payment gateway accuracy report that shows how many conversions are lost due to redirect issues.
  • Automatic Conversion Recovery (ACR) feature allows you to recover lost conversions due to redirect issues.
  • Its transpiled and optimized JavaScript library ensures compatibility with more than 98% of all browsers that visit your website.

While the setup is as simple as it can get, the pixel engine under the hood is very powerful. It tracks all e-commerce events and implements all advanced pixel features like Meta CAPI (Facebook CAPI), Google Analytics Enhanced E-Commerce, Google Shopping Cart Item Tracking, and much more. For advanced users, the plugin offers filters that allow them to tweak the output flexibly and fine-tune the behavior for each shop.

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What makes the Pixel Manager unique?

The unparalleled and high tracking accuracy, the simple user interface, and constant innovation make Pixel Manager the best solution for e-commerce tracking.

For instance, the Payment Gateway Accuracy Report shows how many conversions are lost due to redirect issues. Payment gateway accuracy issues are more common than you might think and the Pixel Manager is the only tracking solution that provides insights into that problem.

And with the Automatic Conversion Recovery (ACR), which helps you recover lost conversions due to redirect issues, the Pixel Manager solidifies its pole position in tracking solutions. There is no other tracking solution that ships that type of feature (yet).

The plugin comes with integrations for:

  • Google Ads Pixel (formerly Google AdWords)
  • Google Analytics Pixel (Universal and Google Analytics 4)
  • Meta Ads Pixel (Facebook Ads Pixel)
  • Google Optimize Pixel
  • HotJar Pixel
  • Microsoft Ads Pixel (formerly Bing Ads)
  • Twitter Ads Pixel
  • Pinterest Ads Pixel
  • Snapchat Ads Pixel
  • TikTok Ads Pixel

Highlights

  • Google Ads Enhanced Conversions
  • Google Ads Conversion Adjustments
  • Meta Conversion API (Facebook Conversion API)
  • Google Analytics Enhanced E-Commerce
  • Precise measurement by preventing duplicate reporting effectively, and not counting failed payments.
  • Collects dynamic remarketing audiences for dynamic retargeting (Google Ads, Meta (Facebook), etc.)
  • Google Add Cart Data feature. Google support page
  • Support for various cookie consent management systems
  • Payment gateway accuracy report
  • Automatic Conversion Recovery (ACR)

Features

  • Google Ads Conversion Tracking (formerly Google AdWords)
  • Google Ads Dynamic Remarketing
  • Google Ads Dynamic Remarketing Choice for all Business Verticals
  • Google Ads Cart Item Tracking
  • Google Ads Enhanced Conversions
  • Google Shopping New Customer Parameter
  • Google Analytics Universal Pixel (includes purchase tracking)
  • Google Analytics 4 Pixel (includes purchase tracking)
  • Google Analytics Universal and Google Analytics 4 Enhanced E-Commerce
  • Google Optimize Pixel
  • Google Consent Mode
  • Meta Pixel (Facebook Pixel)
  • Meta Remarketing Events (Facebook Remarketing Events)
  • Meta CAPI (Facebook CAPI)
  • Meta Microdata Output (Facebook Microdata Output)
  • Hotjar Pixel
  • Microsoft Advertising Pixel with Purchase and all Remarketing Events
  • Twitter Ads Pixel with Purchase and all Remarketing Events
  • Pinterest Ads Pixel with Purchase and all Remarketing Events
  • Snapchat Ads Pixel with Purchase and all Remarketing Events
  • TikTok Ads Pixel with Purchase and all Remarketing Events
  • Advanced Order Duplication Prevention
  • Many useful filters that help tweak the plugin output
  • Works with lazy loaded product lists
  • Payment gateway accuracy report
  • Automatic Conversion Recovery (ACR)

Have a look at the full feature list over here.

Plugin Compatibility

The Pixel Manager is ready for the new WooCommerce High Performance Orders Storage (HPOS) feature.

It is also compatible the following third-party plugins:

  • CartFlows
  • Cost of Goods for WooCommerce
  • WooCommerce Brands
  • WooCommerce Composite Products
  • WooCommerce Cost of Goods
  • WooCommerce Deposits
  • WooCommerce Google Product Feed
  • WooCommerce Subscriptions
  • WooCommerce Wishlists
  • WooFunnels
  • Woo Discount Rules
  • WP Marketing Robot Feed Manager
  • YITH WooCommerce Brands
  • YITH WooCommerce Wishlist

Recent releases

Release history

View all 12 versions
v1.64.0LatestVerified Safe
Jul 29, 20266.7 MB
Other
  • Release date - 29.07.2026*
Added
  • Added the `pmw_facebook_pixel_identifiers` filter for tracking multiple Facebook (Meta) pixels at the same time; every browser event is sent to all configured pixels
  • Added a check that detects active Meta Event Setup Tool rules on the Facebook pixel and warns in the opportunities and the debug info, because those point-and-click rules fire additional events without deduplication and mostly without values, which inflates event counts and corrupts purchase values in Meta
  • Added an "Ask Pixie" chat icon next to most settings, from the pixel IDs and API tokens to the consent and order configuration options, that opens the AI assistant with a ready-to-send question about that setting
  • Added Criteo as a new tracking pixel (Pro, beta), loading the Criteo OneTag and sending the full shopping journey to Criteo for retargeting and audience building: homepage views, product listing views, product views, add to cart, basket views, and purchases with order ID and product details; an optional advanced matching setting sends the hashed email of logged-in customers and purchasers to improve match rates
  • Added Nextdoor as a new tracking pixel (Pro, beta), loading the Nextdoor Universal Pixel and sending the standardized conversion events Nextdoor uses for attribution and campaign optimization: page views, product views, add to cart, checkout initiation, searches, and purchases with order ID, order value, and product details; an optional advanced matching setting sends the hashed email of logged-in customers and purchasers to improve match rates
  • Added the Nextdoor Conversion API (Pro, beta): with a Conversion API token set, all Nextdoor events are also sent server-side, including purchases triggered by WooCommerce order hooks, with shared event IDs so Nextdoor deduplicates the browser pixel and the server events; the Nextdoor click ID (ndclid) is captured on the landing page and attached for attribution, a test event code setting marks events as test events, and the events are routed through the server-side proxy when SweetCode Cloud is connected
  • Additional Facebook pixels added through the `pmw_facebook_pixel_identifiers` filter can carry their own Conversion API token, so server-side events, including purchases and subscription lifecycle events, are sent to every pixel, both when sending directly and through the server-side proxy (Pro)
  • The OpenAI (ChatGPT) Conversions API now includes the ChatGPT click reference (the oppref URL parameter): it is captured on the landing page, preserved through checkout, and attached to all Conversions API events, including the purchase and subscription events, so OpenAI can attribute conversions to the originating ChatGPT interaction (Pro)
  • Added Hyros as a new tracking pixel (Pro, beta) in the Attribution category, loading the Hyros Universal Script consent-aware and cache-safe on every page, so the tracking script no longer has to be pasted into the theme header; just enter the product hash from Hyros, or paste the whole Universal Script snippet and the Pixel Manager extracts it; the shopping funnel milestones (add to cart, checkout start, purchase) are added to the visitor journey as Hyros action tags, and an optional application tag setting separates the shop traffic from other funnels on the same Hyros account
Improved
  • The Facebook (Meta) pixel now detects when another script on the site has defined window.fbq before the Pixel Manager loaded it and logs a clear warning in the browser console, because such a script prevents Meta's standard bootstrap from loading fbevents.js and the browser pixel silently stops tracking
  • The Pixel Manager now detects when Meta restricts events for a Facebook (Meta) pixel because of its business category (e.g. health and wellness) and reports the restricted event names in the browser console and in the debug info, because Meta silently drops those events in the browser and on the Conversion API while page views keep working, which looks like a tracking failure even though it is enforced by Meta; a business category review can be requested in the Meta Events Manager
  • API tokens are now masked in the log; with request logging enabled, credentials that travel in the request URL (Meta and Snapchat access tokens, the GA4 Measurement Protocol API secret) or in an authorization header used to end up in clear text in the WooCommerce log, which is a file that gets shared with support and third parties; only the last four characters of a credential are shown now, and unknown URL parameters are masked by default
  • The "PMW pixels not fired" counter above the WooCommerce order list no longer loads every matching order into memory just to count it; the number now comes from a counting query and is cached for a few minutes, which noticeably speeds up the order list on shops with many orders
  • The order value calculation no longer looks up the brand and the categories of the same product more than once per request, which reduces the number of database queries on shop, cat
Jul 14, 20266.6 MB
View changelog
Other
  • Release date - 15.07.2026*
Added
  • Added GroundTruth as a new tracking pixel (Pro, beta), loading the GroundTruth Web Engagement Pixel for omnichannel ad attribution across mobile, desktop, CTV, and audio, and sending add to cart and purchase events with order values; just enter the GTID provided by your GroundTruth representative
  • Added Triple Whale as a new tracking pixel (Pro, beta) under a new Attribution category; a single toggle loads the Triple Pixel for visitor journey tracking (no pixel ID needed, the shop is identified by its domain), and an optional Orders API key syncs order records including refunds server-side to Triple Whale, which completes the attribution without connecting the store's REST API to Triple Whale
  • Added an Attribution pixel category, which appears as its own group in the settings and follows the statistics consent category for consent management
Jun 29, 20266.5 MB
View changelog
Other
  • Release date - 29.06.2026*
Added
  • Added Microsoft Clarity as a new tracking pixel (beta), loading the Clarity tag for heatmaps and session recordings and sending add to cart, begin checkout, and purchase events so you can analyze the full shopping experience; just enter your Clarity project ID
Improved
  • When you enable the Google Tag Gateway but your site is not served through a Cloudflare edge, the Pixel Manager now warns you once that the gateway is handled by your own server and adds load, so you can move it behind Cloudflare, keep it as-is, or turn it off
  • The confirmation that appears when you turn on a consent gate (Explicit Consent Mode, or Google TCF support) now offers only "Enable anyway" or "Cancel" and can no longer be closed by clicking beside it, pressing Escape, or a close icon, so this consequential choice is not dismissed by accident
  • Added a `pmw_product_price_for_datalayer` filter to override the per-product price used in the browser events
  • WooCommerce Product Bundles and Composite Products are now counted once at their full bundle price in purchase and cart events, instead of listing the bundle container alongside each of its child products
  • The first time you turn on server-side tracking by adding a Conversions API token, the Pixel Manager now lets you know it adds load to your server and offers to route it through SweetCode Cloud, keep it on your server, or turn it back off
  • Added a `pmw_conversion_adjustments_feed_row` filter that lets developers exclude or modify individual rows of the Google Ads conversion adjustments feed, for example to drop orders that did not originate from a Google Ads click such as marketplace imports (Amazon, eBay); the plugin re-applies its own validation afterwards so the feed stays within Google's spec
  • The server-side Google Analytics payload passed to the `pmw_server_event_payload_google_analytics` filters now exposes `events` as an array of event objects (`$payload['events'][0]['params']`) instead of a single event object, to match the Measurement Protocol format; update any custom callbacks that read the event parameters accordingly
Fixed
  • After you changed your Google tag or conversion ID, the old ID could keep being used for up to an hour because the cached tag ID was not cleared when you saved your settings; the cache is now cleared on save, so the new ID takes effect immediately
  • When Google Consent Mode was enabled without a cookie banner, Google Analytics and Google Ads could stop receiving data because the consent signal was applied a moment too late; the Pixel Manager now sets it before the Google tag loads, so your data flows in again
  • WooCommerce Product Bundles and Composite Products that are priced per item reported a price of 0 in the add to cart and view item events; the Pixel Manager now reports the real bundle price
  • Server-side Google Analytics 4 purchase and refund events were sent with the event wrapped as a single object instead of the array that Google's Measurement Protocol expects; they are now sent in the correct array format so Google Analytics records them reliably

Frequently asked questions

Is Pixel Manager Pro for WooCommerce GPL licensed?
Yes, Pixel Manager Pro for WooCommerce is distributed under the GNU General Public License (GPL). You can legally use, modify, and redistribute it on unlimited websites.
What is the latest version of Pixel Manager Pro for WooCommerce?
The latest version of Pixel Manager Pro for WooCommerce on GPLCoffee is v1.64.0 (released Jul 29, 2026, 6.7 MB download size). Every new release is synced automatically, and subscribers can update directly from their WordPress dashboard with the one-click connector plugin.
How much does Pixel Manager Pro for WooCommerce cost on GPLCoffee?
Pixel Manager Pro for WooCommerce is available for $2.99 for a 1-year license or $7.99 for a lifetime license. Membership plans also include credit-based access so you can download Pixel Manager Pro for WooCommerce along with thousands of other plugins, themes, and PHP scripts for a single subscription.
Which WordPress and PHP versions does Pixel Manager Pro for WooCommerce support?
The current release of Pixel Manager Pro for WooCommerce requires WordPress 6.2 or higher, tested up to WordPress 7.0, PHP 7.3 or higher. Per-release compatibility details are listed in the version history.
Is Pixel Manager Pro for WooCommerce safe to download?
Yes. The latest release of Pixel Manager Pro for WooCommerce (v1.64.0) was scanned with VirusTotal and came back clean. Scan results are visible on each version page, and releases flagged as malicious are blocked from the catalog.

Auto-updates included

Install it once, update automatically.

The GPLC Connector installs this plugin from your wp-admin and rolls out new versions to your connected sites - up to 25. Included with 12-month and Geek Lifetime plans (plus legacy 6-month).