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Give Google Analytics Donation Tracking Addon v3.0.1

Developer: GiveCategory: WordPress PluginsTrusted with 41 downloadsLite1 favoriteLatest v3.0.1Updated 2y ago

Measure campaign success with Google Analytics’ Enhanced Ecommerce tracking.

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Requires Lite tier or higher

VirusTotal: clean 66.5 KB

From $2.99 / year

Install + auto-update on your sitesIncluded in 12-month and Geek Lifetime plans (plus legacy 6-month) - install from wp-admin, up to 25 connected sites.

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Measure campaign success with Google Analytics’ Enhanced Ecommerce tracking. Track user interactions with donation forms across the user’s site experience, including initiating the donation process, completing a donation, admin refunds, and more.

Tracking Donations with Google Analytics’ Enhanced Ecommerce

With Google Analytics Enhanced Ecommerce tracking you can take the guesswork out of understanding how your website visitors donate. Enhanced Ecommerce tracking is free and built right into Google Analytics. When enabled, it captures a wealth of information about your donation transactions, including the transaction amount, traffic sources, most popular donation forms, and the number of visits made before a donor gave.

“But wait,” you ask “We don’t sell products…” That’s OK! Payments still occur and therefore transactions are made. This means that you can leverage the power of Enhanced Ecommerce tracking for donations, too!

Unlock Powerful Reporting Features

Not only do you get better transaction data within Google Analytics, but this integration also opens up access to a world of useful reports:

  • Most valuable traffic sources
  • Most popular donation forms
  • The number of visits made before a user donates
  • Which donations are refunded most
  • Which donation forms have the highest conversions

How GA Enhanced Ecommerce and Give Works

You most likely already have Google Analytics tracking implemented on your website. This Add-on doesn’t aim to replace your current integration. Rather, its goal is to enhance it. Simply install and activate the Add-on and immediately your donation data will begin tracking in Google Analytics.

Please note that you need to use the GA’s Universal Analytics in order to use Enhanced Ecommerce tracking. Most likely, you already are as it has been the standard for years now.

Additional Plugin Features:

  • Easy zero-hassle setup
  • Track conversion rates
  • Track donation form impressions
  • Customize tracking values
  • Track test donations
  • Lightweight codebase won’t slow site
  • Built to work with your existing GA implementation

Recent releases

Release history

View all 2 versions
v3.0.1Latest
Oct 2, 202366.5 KB
Fixed
  • Added a build task for compatibility with the visual form builder
v2.1.0
Oct 2, 202358.1 KB
View changelog
Added
  • Under the hood improvements to how recurring donations are handled

Frequently asked questions

Is Give Google Analytics Donation Tracking Addon GPL licensed?
Yes, Give Google Analytics Donation Tracking Addon is distributed under the GNU General Public License (GPL). You can legally use, modify, and redistribute it on unlimited websites.
Can I use Give Google Analytics Donation Tracking Addon on multiple websites?
Yes. Under the GPL license, there are no domain or site restrictions. You can install Give Google Analytics Donation Tracking Addon on as many websites as you need.
How much does Give Google Analytics Donation Tracking Addon cost on GPLCoffee?
Give Google Analytics Donation Tracking Addon is available for $2.99 for a 1-year license or $7.99 for a lifetime license. Membership plans also include credit-based access so you can download Give Google Analytics Donation Tracking Addon along with thousands of other plugins for a single subscription.
Are updates included with Give Google Analytics Donation Tracking Addon?
Yes. Every new release of Give Google Analytics Donation Tracking Addon is synced to GPLCoffee automatically. You can download the latest version any time, and subscribers can use the one-click connector plugin to update directly from their WordPress dashboard.
Is Give Google Analytics Donation Tracking Addon safe to download?
Every Give Google Analytics Donation Tracking Addon release is scanned with VirusTotal before publication. Scan results (including the specific threat report URL when available) are visible on each version page, and releases flagged as malicious are blocked from the catalog.

Auto-updates included

Install it once, update automatically.

The GPLC Connector installs this plugin from your wp-admin and rolls out new versions to your connected sites - up to 25. Included with 12-month and Geek Lifetime plans (plus legacy 6-month).

See plans