AI Chatbot Pro For WordPress And WooCommerce v2.2.4

Stop Overpaying for Chatbot Subscriptions

Compare PurioChat with competitors

Works with any WordPress theme

AI Assistant Built for WordPress

Customer Support on Autopilot

Let your visitors find what they need, get help instantly, and convert faster with AI that understands your business.

Trained on Your Content

AI learns from your WordPress site content, Custom Post Types, and uploaded PDFs to deliver context-aware answers.

Easy Human Contact

Assistant can send emails to you on behalf of users who want to talk to you when chatting with AI. No forms. No friction.

This is not just another generic AI chatbot.
It is an intelligent AI assistant with a semantic search engine, built natively for WordPress.

• Pages
• Custom Post Types
• Blog Posts
• FAQ
• PDF
• TXT
• Products
• Websites

WooCommerce Integration

AI Shopping Assistant for WooCommerce

Running an online store? PurioChat assistant becomes your shopping advisor and first-line support, actually helping people buy. Our customers report up to 40% fewer repetitive support tickets.

• Semantic product search
• Products comparison
• Add products to cart from chat
• Filter by category
• Filter by price and ratings
• Stock availability
• Check order status

Customers find products faster and get instant order updates - less support work for you, more sales for your store.

✨ Custom Instructions

0

/ 6000

If user can't find what they're looking for, suggest they contact us on WhatsApp. Our number is +01 123 456 789.

If they want to contact us, suggest that you can send an email to me. Ask for their name and email, then send me the message!

Please keep a friendly and casual tone, using emojis occasionally. 🙂 Avoid using technical jargon that might confuse beginners.

Ditch The Flowchart
Use Your Words

Forget Complex Logic Trees

Instruct your AI assistant with natural language exactly the way you would brief a new colleague.

Matches Your Brand Voice

Simply tell the AI how to behave. Adjust the tone and personality to ensure it sounds exactly like you want.

Bubble & Shortcode

Embed Anywhere

Add a floating chat widget to every page, or embed the chat directly into your content for a focused, full-screen conversational interface.

• Style 1
• Style 2
• Purio Assistant
• Start a new chat
• Contact Human

How it works?

1

0:00

Contact Us

PurioChat is Your Website's AI Employee

Useful Analytics

Browse chat history, track trends, and let AI surface gaps, weak points, and sentiment. All inside your WordPress.

Your Brand, Your Look

Customize PurioChat’s UI with color controls, animations, system-aware dark mode and a flexible floating widget.

1-Click Setup

PurioChat scans your site, detects your content and brand style, then creates tailored chatbot settings automatically.

Integrations

Connect Your Tools

Connect your tools so your agent can read data or trigger actions and let users access your chatbot via Telegram or WhatsApp.

Telegram Click to Read Guide WhatsApp Click to Read Guide n8n Click to Read Guide Zapier Click to Read Guide Make Click to Read Guide

Compare PurioChat with competitors

Stop Paying Monthly Do The Math

• Pay once - lifetime updates, no subscriptions
• Use your own API key with your preferred AI provider
• AI Cost? Even as little as $5 for ~3,000 messages

• OpenAI
• Gemini
• Claude
• Mistral
• Grok
• DeepSeek
• Llama

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New to API keys? It literally takes 30 seconds to create one 😉

Loved by 1,000+ Customers

• Real reviews from WordPress site owners, WooCommerce stores and agencies using PurioChat every day
• “Great chatbot for WooCommerce. It helps our customers find what they need faster”
• Tomas M. whiskypedia.com.ar
• “This is my second purchase - PurioChat chatbot is amazing.”
• Fanos T. celavivo.com
• “Around 20–50% fewer emails, and visitors buy products from the chat.”
• Thomas A. mydarts.ch
• “The best chatbot I’ve tried in the last 6–8 months.”
• Georgios G. ango.gr
• “Great job with the app. It’s awesome.”
• Jonathan B. miramefineart.com
• “I want to say is congratulations on the excellent work you’ve done - PurioChat is outstanding.”
• Eduardo
• klackeurope.com/shop/
• “PurioChat is a genuinely helpful chatbot for my WordPress site, with fast, responsive support whenever I've needed it.”
• Jeanherline Santiago
• moriwebstudios.com

“The addon learns what your website is and what the listings offer, and visitors can really simply talk with the chat and get a good response. It’s like having a worker 24/7/365 working for you at a really low cost!”

Γιώργος Κ. corfudiscovery.com

“Amazing tool that analyses my site and gives excellent information to visitors. Like a human is talking to you. The developer is always asking his customers for ideas and keeps making the tool better.”

Roland H.

“Vraiment très puissant et bien intégré ! Très utile pour notre site et pour nos clients ! Je recommande fortement.”

Frank B. lovexperience.fr

PurioChat AI Assistant

Bring your own API key, hit "Start Training," and your WordPress AI assistant is live in minutes. Conversations, settings, training data - all stored and managed in your WP dashboard.

• Works with any WordPress theme
• Unlimited Conversations
• Supports image and voice messages
• Customize the tone and add your own instructions

FAQs

Need Help?

How to install Pro version that I just purchased?

First, make sure you have free version installed.
After your order is completed, you'll receive an email with:

1. License key
2. Use it at https://purethemes.net/license/ to download Pro version and manage active domains

Install and activate Pro add-on then go to PurioChat → License and paste there your purchase key.

Where can I get support?

If you need our assistance simply send us message using [email protected]

Need help with setting up plugin? Check How to Add ChatGPT or Gemini to WordPress Website: Step by Step Guide →

Is design customizable and does it have dark mode?

Yes! Our plugin has full dark mode with system-preference detection, per-button color controls, and a floating widget that resizes to fit any layout.

 Three header modes:

1. a clean minimal bar with welcome message
2. a custom background image with gradient overlay
3. or a procedurally animated silk wave effect

How to create API key and how does it cost in API fees?

ChatGPT

Check our video guide. It's literally 2 minutes process.
How to Get an OpenAI/ChatGPT API Key→

With OpenAI's $5 credit balance (that's minimal amount), you can expect approximately following amount of messages before needing to add more credits.

~Up to 2,000-5,000 with GPT-4.1 Mini
~Up to 1,000 with GPT-5.2
These numbers are rather conservative, approximate and vary based on your custom instructions length, retrieved content for each message (products, pages), and response length.

In  OpenAI you prepay credits. Gemini bills you after the cycle.

Available models: GPT 4.1-mini, 4.1, 5.4 Mini and Nano, 5, 5.1 and 5.4

Gemini

How to Get an Gemini API Key→

Total estimated cost for ~1,000 - 3,000 messages using Gemini 3 Flash: $5 on paid tier.

Please keep mind that free tier allows only up to  10 requests to AI per minute + training only 100 items per minute.

Available models: Gemini 3 Flash, 3 Pro, 2.5 Flash and 2.5 Pro

Mistral

How to Get an Mistral API Key→

Mistral has similar pricing to Gemini and ChatGPT.
Available models: Mistral 3 Small, Medium and Large

OpenRouter

How to Get an OpenRouter API Key→
OpenRouter acts as a unified gateway to multiple AI providers. With a single API key you get access to models from OpenAI, Google, Anthropic, Mistral, Meta, DeepSeek, xAI and more. Pricing is pay-as-you-go with $5 minimum balance required.
Available models: ChatGPT, Claude, Gemini, Mistral, DeepSeek, Grok and many more

How to improve AI assistant replies with a custom instructions?

You can add there info about your shop, specific instructions about your website’s focus, target audience, or special features to help the AI provide more relevant and personalized answers to your visitors.

Example:

IMPORTANT: – This is an online store focused on home and lifestyle products. We sell furniture, decor, and kitchen accessories with worldwide shipping. – If users ask about orders, explain that they can track their order in the “My Account” section or contact support for help. – If users ask about returns, tell them we accept returns within 30 days for unused items in original packaging.
CONTACT INFO:
- If someone asks you about how to contact us provide him [email protected] and phone +1 123 345 789
- Our customer service hours are 9am–15pm Monday to Friday

To improve the AI chatbot’s replies to generic questions like "recommend something for my living room" you need to give him an idea what your website is about

IMPORTANT:
- This is an eCommerce store for home and lifestyle products. We help users find the best items for their home and daily life.
- When asked generic questions like "what should I buy" or "what do you recommend", search for matching products from our WooCommerce catalog.

In general, prompting is an art – the quality of an AI’s answer depends on the prompt or instructions. Sometimes too many examples can confuse the model, but too few can also lead to poor results.

If a user asks for “good headphones” or “good chair,” the AI may auto-apply a rating filter (e.g. 4.5+). If items have no ratings, it may return no results. That’s why you need to tweak prompt on your own and e.g. add: “Don’t apply a rating filter unless the user asks for it.”

Add decision logic to clarify your content types. Universal decision logic is already inside built-in system prompt but you might want to extend it with samples from your website content.

DECISION LOGIC:
- Question about listings such as [examples] → use search_listings()
- Generic products such as [examples] → use search_products()
- Generic questions about website content such → use search_universal_content()

Use GPT-5.4  instead of mini or flash (Gemini) for better quality if you have long custom instructions. Small prompt changes can significantly impact behavior.

Is this right for my website?

✅ PurioChat is a self-hosted WordPress AI assistant that that runs directly on your site
✅ You control your OpenAI/Gemini API costs
✅ Your database stays on your server

Note: MySQL database which WordPress uses, lacks native vector search - all similarity calculations run in PHP so search speed depends on your server CPU and number of indexed items.

If you’re tech-savvy, check our article on  how RAG-powered chatbots work.

✅ Optimized for up to a few thousand items/pages/products
✅ No external database indexing. Fast setup. Predictable performance.

Still comparing options? See our best AI chatbot plugins for WordPress guide to compare PurioChat with more expensive hosted chatbots.

Does it work with any theme?

Yes! Purio AI Assistant plugin also has full integration with WooCommerce and the Listeo directory WordPress theme. This integration allows displaying product or listing cards directly inside the chat.

💡Note: Cards in chat are displayed only for WooCommerce products (any theme) or listings (Listeo theme)

In other themes, the Pro version can learn from pages/custom post types, but custom post types use a keyword-based search without filters. Full filtering works only with WooCommerce products.

If you are using WooCommerce and comparing tools, see our best AI assistants for WooCommerce guide for product cards, stock-aware answers, cart actions, and pricing.

What settings and features are available in the plugin?

The plugin offers extensive customization through several settings tabs.
You can download free version to see it yourself 🙂

Here's brief summary:

1. General
   Enable/disable chat, choose AI model (GPT-5.1, GPT-4.1, GPT-4.1-mini and Gemini 3 Pro, 2.5 Pro, 2.5 Flash), set maximum products displayed in results, add quick action buttons above chat input : predefined question to AI, link button (e.g. to a page or whatsapp) and contact form popup)
2. Appearance
   Custom chatbot name and avatar, welcome message (supports HTML), brand colors for buttons and UI, option to hide product images in results, whitelabel mode (Pro)
3. Floating Widget
   Enable/disable floating chat bubble, custom SVG icon, welcome bubble text, popup dimensions (width/height), hide on specific pages
4. AI Tools
   Custom system prompt (up to 6,000 characters) for business-specific instructions, enable AI-powered email sending on behalf of visitors
5. Access & Privacy
   Restrict chat to logged-in users only, show terms of use notice, enable conversation tracking (auto-deleted after 30 days)
6. Data Training
   Select content types to train (posts, pages, PDFs, WooCommerce products, custom post types), manual selection mode, database management tools (check/regenerate/delete embeddings)
7. Analytics
   Conversation statistics, popular search queries (7/30 days), email tracking

What does Image & Voice Messages do?

It allows users to send voice messages (converted to text via AI) and upload images for AI analysis. Audio and images are never stored on your website or database and are sent directly to the AI service. Images are transmitted as base64-encoded data, a standard text-based format for safely sending files.

Visitors can attach pictures that help them explain what they’re looking for and help the AI understand it.

This feature is making it faster and easier for users to share information without typing.

GDPR Compliance Features

The plugin includes several privacy-by-design features:

1. Terms of Use Notice -  Customizable notice users must acknowledge
2. 30-day auto-deletion - Chat history automatically purged
3. Data stays on your server - All conversations stored in your WordPress database unlike competitors who keep your visitors conversations on their servers
4. Minimal data to AI providers - Only the search query/message is sent to OpenAI/Google - they don't store your data per their API terms
5. PII-stripped order lookups - When users check order status, personal information (names, addresses, emails, phone
   numbers) is never sent to AI providers - only order status, items, and tracking info

What data is sent to OpenAI/Google/Mistral?

Only the user's message/query and your pages content (for context). No personal data, IPs, or user identifiers are transmitted. Both providers have data processing agreements and don't use API data for training.

Which AI provider is best for GDPR compliance?
Mistral AI is the most GDPR-friendly option. Unlike OpenAI and Google, Mistral is headquartered in Paris and not subject to the US CLOUD Act, which allows American authorities to access data even when stored on EU servers.

Can users request data deletion?

For logged-in users, their chat history can be identified by user ID. For guests, data is only linked to a browser session ID and auto-deletes after 30 days.

Who is PureThemes?

PureThemes is a small WordPress product studio run by Mateusz and Lukasz. We’ve been building WordPress themes and plugins since 2012, with a focus on directory websites, job boards, marketplaces, and practical AI tools for WordPress.

Over the years, our products have been used by 44,000+ customers and collected 2,500+ reviews across our themes and plugins. We’re still a small team, which is kind of the point: we build the products ourselves, support them ourselves, and keep improving them based on what users actually need.

Our best-known products are Listeo, WorkScout, and PurioChat.

Changelog

As you can see in the changelog below, we constantly update and improve our chatbot.

Changelog: https://docs.purethemes.net/puriochat/knowledge-base/changelog/

Customer support straight from the developers.
Direct help from us whenever you need it.

Send us an email

We will reply within few hours!

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